GAIA Card UK
The feel good way to save. GAIA Card is the UKs first wooden membership card. We are a collective of individuals striving to do more for the people and the planet. Discover inspiring brands, save money on daily purchases and reduce your carbon footprint. We plant 5 trees a month as part of your membership.
Challenge
Create Gaia Card Stickers for the shop windows for the local brands around Bournemouth, Poole and Christchurch. I created a variety of designs to get a feel of the Gaia brand, thinking of the Gaia's shapes and elements. I understood they used quite a few swirls and circular shapes, so used that throughout the whole vision of the brand and style.
Process
In continuation with the shop window stickers, I wanted to design something in the same style, using the same colour theory. "We Accept" "www.gaiacard.co.uk" means we accept this particular partner in the store. This is a great marketing asset for the stores as well as a form of advertising for customers.
Development Process
Final Design
Shop Window Stickers Example
Sticker Example at Esquires Coffee, Bournemouth
Shop Floor Stickers
Design a sticker to go on the floor of certain partners showing the outline of the sticker as a foot for the “leave only footsteps” style.
Idea
In continuation with the shop window stickers, I wanted to design something in the same style, using the same colour theory. "We Accept" "www.gaiacard.co.uk" means we accept this particular partner in the store. This is a great marketing asset for the stores as well as a form of advertising for customers